WOOL FOR A BETTER WORLD

We’re all about doing the right thing. So much so that our mantra has become ‘Wool for a Better World’. It has shaped the way we think and the way we act. It has led our approach to sustainability and our ethics, and it has driven our purpose and values.

TEACHING CHANGE

To help drive positive change in farming practises we carry out what we call our Wool Shed Talks. These aim to help farming communities across New Zealand change to better farming practises, by having visibility and knowledge of how manufacturing partners around the world uses their wool, which in turn, make textile production more efficient.

CREATING BEST PRACTICE WITH EU ECOLABEL

We’re proud to have been involved in the creation of the world’s first EU Ecolabel accreditation for greasy wool grown on the farms. A world’s first, this sets a new benchmark for Eco label wool and aims to ensure best practise is adopted around the world.

FIND OUT MORE

CARING FOR HECTOR’S DOLPHINS

They’re called Hector’s Dolphins but their survival is in our hands. Small, rare and living off the New Zealand coast, we’re helping protect these beautiful creatures through our Leneve™ programme. This ensures that only approved chemicals are used throughout the supply chain as it’s critical that harmful chemicals do not find their way into harbours and bays. In addition, we partnered with Camira Fabrics to contribute to the New Zealand Whale and Dolphin Trust.

RECYCLING CARPETS

Crumbwool carpet underlay is an exciting green innovation we have developed with Anglo Recycling, which turns unwanted offcuts from wool carpets into underlay. With proceeds donated to the Woodland Trust, this new use for carpet off cuts creates underlay with great insulation and cushioning properties.

JUST A DROP

As water is a precious resource used in wool textile manufacturing, we are proud to be helping deliver accessible, clean and safe water where it’s needed most by supporting international water aid charity, Just a Drop. With an estimated 750 million people without safe water and a staggering 2.5 billion without adequate sanitation, Just a Drop’s projects around the world helps transform lives. One we have recently been involved with is the building of a water tank at Ikalaasa Primary School to provide clean water to 460 pupils.